By now, you may (or may not) have heard about the latest social networking buzz called, Pinterest. As a rapidly growing photo collecting and sharing site, Pinterest has reached over 10 Million U.S. monthly uniques faster than any standalone site in history—according to TechCrunch’s ... So, how can Pinterest help market your brand?
Steve Jobs (Image via Wikipedia) They’re exactly the kind of customers you want – engaged, excited, and thrilled to tell others about your company. But can you actually convert customers into evangelists for your brand, or is it all just luck? Alex Goldfayn, author of the new Evangelist Marketing: What Apple, [...]
Startup founders are often natural-born salespeople when it comes to their ideas. But when it comes to selling themselves, that's a different story. Still, to get work—and funding, especially in the early stages—they have to master the art of marketing. Here's how to do it.
To work successfully from home takes a plan, discipline and focus. It means being able to remember that working from home is about working. Here are some tips on how to make working from a home a productive experience.
If more than 99 people agreed to come to DDB Stockholm's art gallery event by 9 p.m., the event would be cancelled.
You went to an Ivy League school, you mastered the Socratic method as an infant and solving the Rubix cube in less than 5 minutes is your favorite party trick; in short, you’re brilliant. ...
Adobe has released a 'Sneak Peek' video that shows off Photoshop CS6's Camera Raw features and a new darker interface.
A solid social media community can be an enormous asset to any company, but don't expect to grow one overnight. Heed these 10 tested tips.
Marketers have long assumed content shared by friends or other influencers carries more weight than paid placements. Now GE has some proof.
Why did President Barack Obama spend so little time on technology in his State of The Union address?
Pomegranate (aka POM8), recently partnered with indie band heavy hitters, Andy Ross of OK Go and Eytan Oren of Eytan and The Embassy to brand the new iPhone app, InBloom.
It's become something of an annual ritual over the last 10 years: an upstart web player throws away a massive marketing investment on an ad that will be forgotten or else remembered for the wrong thing, rather than the desired product, service or idea. Last year's Groupon Super Bowl debacle was just the latest installment.
Four Seasons VP-Marketing Susan Helstab talks about the company's new customer experiences and revamped website, which will incorporate user-generated reviews.
We’ve seen a lot of change in the media business over the last 10 years. One of the biggest evolutions was the formation of the media buying agency. These agencies were formed to aggregate buying power, derive value from planning and buying, create efficiency by reducing costs and expedite the overall process.
Time to get back to basics! Make sure you know these tips backwards and forwards to stay ahead of a Twitter crisis.
Mashable editor Chris Taylor argues that even the small dent in revenues that would be caused by a Facebook blackout, it would be worth it.
For those of us who weren't born with prerequisites for professional sports or rockstardom, entrepreneurship is probably the best bet for becoming fabulously wealthy before we hit our mid-life crises.
Looking to bring your website into 2012? Check out these four tips to make a big impact on your small business page.
Lewis Howes is a world record holder and former professional football player who got injured in his rookie season, lost everything and then used LinkedIn to become an Internet millionaire in 2 years. After hitting rock bottom and living on his sister’s couch for half a year, Howes turned to LinkedIn
Every Michigan needs its Ohio State, and New York City has been working hard to become Silicon Valley's.
